White Paper Reader Personas |
White Paper Reader Questions | |
Problem identification is the process that is used to identify the issues the target audience readers face, what triggers them to become aware of their problems and any actions they will likely take. |
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White Paper Marketing Book
White Paper Marketing, More Sales Leads, Less Effort explains how to use white papers to generate lists of highly qualified sales prospects while providing valuable and well received content to readers. Readers will learn how to develop, promote, and track the effectiveness of white paper marketing. $34.99 Printed, $29.99 eBook |