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White paper descriptions are summaries of the key issues and content contained in a white paper which can start with a problem identifier, describe pain points and include a solution promise. White paper descriptions are summaries of the key issues and content contained in a white paper which can start with a problem identifier, describe pain points and include a solution promise. |
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White Paper Marketing Book
White Paper Marketing, More Sales Leads, Less Effort explains how to use white papers to generate lists of highly qualified sales prospects while providing valuable and well received content to readers. Readers will learn how to develop, promote, and track the effectiveness of white paper marketing. $34.99 Printed, $29.99 eBook |