Our mission is to identify and explain the applications,
services, and technologies that allow companies and
professionals to promote products or services using Internet
Marketing programs and systems. Readers learn about the
available types of Internet Marketing systems, how they operate,
and effective ways to use them.
Search marketing
is the process of promoting and selling products or services
through the use of search engines. Search marketing programs
can use paid advertising (adwords) or techniques that provide
users with access to web sites (URLs) as a result of keyword
searches.